Hi, I'm Marius, sports filmmaker and creator of this brand!

In this industry, my lens captured both triumphs and defeats. Yet, when requesting media access to do so, my journey was often marked by having it declined, having to shoot in less than optimal conditions. When all I craved was to be able to do my job and immortalize my athletes on the field. 

Frustration brewed, but instead of dwelling, I embraced the motto: "When life gives you lemons, you make lemonade."

Later Invited on a creators Podcast, I shared tales of resilience and adapting to unforeseen challenges in the sports videomaking industry. Little did I know, this phrase would become my anthem.

Athletes and industry insiders, recognizing the struggle yet enjoying my content, began commenting a lemon emoji under my posts or affectionately calling me a "Lemonade Maker."

Inspired by this unexpected branding, I decided to turn "adversity" into opportunity, and birthed "True Lemonade" a brand encapsulating the spirit of making the best out of setbacks.

You too can be a Lemonade maker, whatever your situation, embrace life's challenges, for in every setback lies an opportunity to craft a refreshing success story tailored to your unique journey.